A/B-driven ad designs propel VMware Tanzu

VMware Tanzu needed a creative partner to help create ad designs for their ABM demand generation efforts. Our collaboration focused on creating engaging ad designs to promote webinars, top-of-funnel assets, middle-of-funnel assets, KubeAcademy, and reports.

With a data-driven approach, we conducted extensive A/B testing to optimize the performance of the ad designs. Our goal was to capture attention and drive meaningful engagement leading to valuable conversions. By analyzing the results, we provided valuable insights that helped VMware Tanzu refine their marketing strategy.