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On-Demand Webinar

Dark Social in 2024 B2B Marketing

If you’re deep in B2B digital, you’ve probably heard of Dark Social and the strategic ideas that support it. In this webinar, we’ll take a deeper look.

Watch "Dark Social"

What you'll learn:

What is Dark Social?

We'll break down what you need to know, what matters, and what doesn't.

Where did Dark Social come from?

Learn the backstory, the philosophy, and the evolution of Dark Social over time.

Dark Social in Action

We'll show you how to apply the best ideas in Dark Social, and to disregard the ones that don't make sense.

“Digital Reach has been an integral partner to our growth marketing strategy… I talked to a handful of agencies when making our selection and DRA was the only one that I felt like could help us get off the ground initially AND scale over time.”