What we'll cover
The Rise of Generic AI Design
Why the race to skip straight to AI mockups is flooding the market with generic, soulless design, and what it costs brands.
What AI Can't See in the Room
What human designers catch in discovery that AI can't: the hesitations, reactions, and unspoken signals that shape the work.
The Groundwork Needed To Make AI Work
How real groundwork turns AI into a force multiplier, with richer moodboards and faster, more accurate design to show for it.

SPEAKER
Lindze Brock
Sr. Creative and Brand Strategist

